Give in to temptation

Packaging project for the French chocolate brand De Neuville – June 2008


The solution “Give in to temptation” is a set packaging-chocolate. The packaging is a round and sultry shape. It contains four cracking chocolates with a middle part in steaming toffee.

You have to undress the packaging to open it. It is dressed with brown fabric (lace, leather or fur) like colours of the brand. It is closed by a ribbon like a corset. There are three different designs.

The bottom of the packaging is a space for description and information (component) about the chocolate.

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